Saturday, 21 December 2019

We Xmas No 1 and no one cares

LadBaby are celebrating their second Xmas No 1running with I Love Sausage Rolls but when once this might have generated headlines the public will just shrugged it off. Once the battle to claim the top spot garnered massive public for example for those watching the Top of the Pops repeats from 1988 on BBC 4 Cliff Richard's Mistletoe and Wine beat out Especially For You by Jason Donovan and Kylie Minouge which caused headlines to be written. However nowadays the result of the year's contest will barely warrant a mention. So what happened? There are 2 main reasons for this. The first can be laid at the foot of Simon Cowell and his discoveries from X-Factor. Between 2005-14 7 of the Xmas No 1s were by X-Factor winners thus giving a predictability that drove off any interest. The second reason is the decline of physical methods to listen to music. The past few years have seen the growth of the likes I-Tunes and Spotify at the expense of more physical means like CDs and tapes though vinyl once thought to be dead has enjoyed a minor comeback. The idea of people rushing to shops to buy singles is pretty much gone. Weather interest in the race ever comes back is anyone guess.

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